26 Aug 2011

Sage ONE Fly Rods

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We are pleased to be be the first fly fishing store in Canada to have received the new Sage ONE fly rods so come in and see for yourself what all the fuss is about. If you are not familiar with them, the following review by Alex Cerveniak appeared on Midcurrent.com in June:

“The ONE rod is the first fly rod to take advantage of Sage’s groundbreaking Konnetic technology. Konnetic technology, the most recent evolution in fly rod innovation, uses new materials combined with pioneering manufacturing methods and processes. This technology incorporates an optimized ratio of Sage’s proprietary resin to exclusive high modulus aerospace-grade carbon fiber.

The latest construction methods include Sage’s Advanced Modulus Positioning System (AMPS), a process that precisely aligns and positions carbon fiber materials to exacting tolerances for the greatest blank strength, delivering extremely efficient energy transfer throughout the shaft. Using Sage’s High Compression Molding process, carbon fibers are compacted for optimum density and precise alignment while simultaneously fusing the 50 percent lighter all-carbon fiber inner core.

The ONE offers exceptional tracking with virtually no lateral or torsional movement, resulting in what Sage claims is unparalleled casting accuracy. The inherent strength of Konnetic technology allows ONE rods to have a smaller diameter as well as weigh 25 percent lighter than comparable Sage rods. These attributes combine to provide augmented aerodynamic efficiency.

Further innovations are the 70 percent lighter, low profile ferrules that help direct and carry energy through the rod without sacrificing strength, critical action and feel. “The ONE rod becomes a true extension of the angler’s arm,” notes Sage Chief Rod Designer, Jerry Siem. “It offers a more fluid transmission of energy from the arm to the fly. The eye sees the cast it wants to make and is translated to the hand through the rod instantaneously.”

The fast-action ONE rod family is intended for all fishing conditions thanks to a list of high-end features. A custom cork >handle is fashioned in a snub-nose, half-wells grip on the 3 through 6 weights and a full-wells handle with fighting butt on the saltwater capable 6 through 10-weights. Each handle is designed to match the exact taper of the rod providing even greater sensitivity and feel.

Other details include the Sage-designed round eye tip-top which never pinches or binds the line, allowing athe caster to mend and cast in any direction with full control. On the 3 through 6-weights, the elegant walnut insert is perfectly married with the bronze anodized aluminum reel seat. Saltwater weights feature all anodized reel seat components.

The ONE Rod comes in a new black ice color, which has a translucent finish and is complemented by black guide wraps and bronze trim wraps. Each rod comes with a powder-coated aluminum rod tube with Sage medallion and a hand-made rod sock.

“The ONE Rod is smooth and precise with an intentionally forgiving ‘sweet spot’ that complements widely diverse casting styles,” says Eric Gewiss, Sage’s Marketing Manager. “This helps the angler make a full range of close-in and long distance casts that hit the mark with equal ease. Being able to feel exactly what the line is doing through all stages of the cast gives anglers ultimate control so they can make the micro-adjustments needed to place the fly precisely where it’s wanted.”

Already award winning, the ONE rod has been recognized as the “Best New Fly Rod” at EFTTEX 2011 [Editor's Note: the rod also received the "Best New Freshwater Rod" and "Best New Saltwater Rod" at the IFTD Show in New Orleans last week].”

10 Apr 2011

Win a Trip to Cuba on Wed April 13!

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Please join us at the Holiday Inn Oakville at 590 Argus Road (Trafalgar & the QEW) on Wednesday April 13 for an evening with Filippo Invernezzi of Avalon to learn about fly fishing in Cuba. Doors open at 6:30pm and the presentation begins at 7pm. Tickets are $20 in advance ($25 at the door) and all money raised after expenses will be donated to TU Canada.

In addition to the seminar there are 2 door prizes to be won: the first is a guided fly fishing trip in southern Ontario with Paul Castellano of Cast Adventures, Ken Chandler of Ontario Drift Boat Guides, Rob Heal of The Home Pool or Mike Verhoef of Fly Fitters and the second ‘Grand Prize’ is a free trip with Avalon in Cuba!*

We are having this event in Oakville to make it accessible for as many people as possible so we hope you will join us! For those coming from outside the immediate area please note that the Holiday Inn Oakville is just off the QEW and only a 3 minute walk from the Oakville Trafalgar GO station which is also a VIA Rail Station.

Tickets are available at WILSON’S and seating is limited so purchase your ticket today! For more details Cuba Fly Fishing Seminar April 13, 2011

*Flights not included

25 Nov 2010

To Our American Friends…

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Happy Thanksgiving !

24 Nov 2010

Website Update

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I gotta say there is going to be one huge sigh of relief from our team when our new site goes live… immediately followed by a Homer moment when we look at something stupid on the site that we missed that will be painfully obvious to everyone (except of course to those who have been immersed in it). You know the moment. You look at something you have been laboring over for what seems like forever and think, “…oh crap.” Hopefully there won’t be too many of them but we will appreciate you letting us know if you see any!

We are finishing up loose ends today and look forward to hearing what you think of our new site… we’re down to counting the hours!

23 Nov 2010

Fly Fish Ontario – Local Ezine

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Fly Fish Ontario Magazine is a free ‘ezine’ that focuses on fly fishing in Ontario (funny how that works). The latest issue has articles on the Niagara River, local guide Mike Verhoef of Fly Fitters, fly tying, steelheading, fly fishing tattoos & classic salmon flies and we hope you enjoy looking through it as much as we did.

Check it out at onlinemag.flyfishontario.ca