This is big news! We are very pleased to announce that Ontario fly fishing guide & outfitter Rob Heal has joined the team at WILSON’S and will be working in our new Fergus fly shop when it opens in the coming weeks. Rob has been given the task of heading up and coordinating our fly fishing education and outfitting programs and we could not be more delighted to have him on our team!

If you are familiar with Rob Heal you already know that he is one of the most experienced and respected fly fishing drift boat guides in Ontario. Getting someone of Rob’s calibre is a coup by any measure and it is a union of strengths that will produce a level of outfitting, education and fly fishing retail in Ontario that has never been seen in the Province. To be honest, we can’t wait to get started! Anyone who has fished with or been guided by Rob over the past 16 years knows that he is passionate about teaching people and being on the river. This is a great opportunity for WILSON’S to take our fly fishing guiding and fly fishing school programs to a new level. Rob has been given the responsibility of putting together our new program and he has gathered together some of the other most skilled, experienced guides and pro-staffers in Ontario to create the most formidable team of drift boat and walk & wade fly fishing guides in the Province. Keep watching our website for more details in the coming days…

To learn more about what is happening with our new fly shop in Fergus, our schools and our guiding program please make www.CanadasFlyFishingOutfitter.com a favorite. We will continue to keep everyone updated via this blog and on Twitter @WILSONSFlyShop. In the interim please feel free to contact us with any questions or comments you may have – and of course guided trips! Rob is currently booking guided walk & wade trips on a number of destinations including of course the Grand River, the Credit River, Whiteman’s Creek, Bronte Creek, the Niagara River, the Humber River, the Ganaraska River, Bowmanville Creek, the Trent River, the Bighead River, the Mad River, the Beaver River, and the Saugeen River. We are also now booking fly fishing drift boat trips on the Grand River, the Saugeen River, the Maitland River, the Sauble River, and the Nottawasaga River.

We trust you will agree this is very cool but we have more announcements coming!

Stay tuned…

We have only 3 entries in our January photo contest at the moment so the odds of winning a $50 gift certificate are excellent! If you have never entered it is easy to do. Just sign up as a member of our fly fishing club and then send us some of your favourite fly fishing pictures. They don’t have to be recent. They also don’t have to be of trophy fish or awesome scenery – just fly fishing related. We appreciate receiving all submissions so send us yours today!

We are just about mid-month and heading for a record January. Thankfully we are not talking about the lack of snow in Toronto but rather the sales figures that are piling up at the store alongside our inventory. We are hearing one thing on a daily basis from customers and it is this, “Holy cow have you guys got a lot of stuff here!”

If you are familiar with our fly fishing store here in Toronto you will be able to tell from this picture of our new Simms inventory that we are having difficulty finding space to put all of the items that have arrived in the last few days. We also just received another shipment from Orvis and more fly tying materials that will be up on the shelves early next week. We are busy but if sales for the balance of the month continue on the pace we saw in the first half of the month we won’t be complaining…

Our first pre-season delivery from Simms is now expected in the store any day and we realized we may have a problem because not only is this order huge but it is the first of 4 orders from Simms that we have coming. Our Simms inventory is already one of the largest in Canada but it is about to take on a life of its own. We are now in a position of having to look at how we might rearrange the store to create more space because we are going to need it!

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